HINU Home Volume 17. Jasmine Moon

Our HINU Home series explores the personal connection we have with our hair and the way rituals help bring us back home to ourselves.

Photography by Georgia Hilmer

HINU Home Volume 17. Jasmine Moon

Our HINU Home series explores the personal connection we have with our hair and the way rituals help bring us back home to ourselves.

Photography by Georgia Hilmer

"I remember watching her (my mother) in the kitchen, blending herbs into potions for us. She always said hair reveals how someone feels inside—if it’s neglected, the spirit often is too."

Jasmine Moon lives in the Catskill Mountains of New York. She stewards the land of her home alongside her husband and their one-year-old son. For the past four years, she has been cultivating an intimate relationship with her garden, using plants to botanically dye vintage goods, make medicine, and nourish her family. She is continually learning what it means to live with the land. This path of living with nature has awakened deep ancestral memory within her, and she walks it with devotion to womanhood and our sacred connection to this beautiful Mother Earth.

Jasmine is using the Jade Scalp Stimulator


What is your relationship with your hair? How has it evolved over time?

I can finally say I have a healthy relationship with my hair. I’ve always had long, curly hair, and for much of my life, caring for it felt exhausting. As I’ve grown older, I’ve learned to see it differently. I’m deeply grateful for my curls now and understand that beautiful things require tending to with love and patience. My pregnancy strengthened and darkened my hair—it feels like a true protector of my spirit.

Jasmine is using the Hair Growth Oil, Forrest Silk Scrunchie, and the Forest Bathing Natural Incense.


What role does hair play in your cultural identity?

My hair carries the essence of my Caribbean ancestors, and I’m proud to hold their presence in my appearance. My mother’s first skill was hairstyling—it’s one of the ways she still expresses love. She used plants to care for our hair, and that was my first introduction to seeing plants as medicine. I remember watching her in the kitchen, blending herbs into potions for us. She always said hair reveals how someone feels inside—if it’s neglected, the spirit often is too. 

Jasmine is using the Hair Growth Oil.

Do you have any hair rituals?

Yes—simple but meaningful ones. I love oiling my hair with Hinu hair oil. I first used it just before becoming pregnant, and after giving birth, it became part of my nightly ritual. Once my son would fall asleep, I’d sit in front of the mirror, massage the oil into my scalp, and braid my hair—it felt like honoring the goddess within me. I also love dipping my hair in the creek near our home. In winter, the cold waters feel like a limpia—a cleansing—while also refreshing my curls.

Jasmine is using the Hair Growth Oil


How do you maintain your hair health?

As my mother says, “Take care of your inner world first—it will reflect on the outside.” I drink nettle tea often and use herbal rinses, deep conditioning, and braiding, even on days when I’m tired.

What does self-care mean to you, and how do you practice it daily?

For me, self-care begins with being close to nature. Each morning, I step outside barefoot and lift my face toward the sun. I move my hips and remind myself that I am a woman full of life force and mystery. Self-care used to be about a beautiful routine—now it’s about tuning into my body, mind, and spirit. Loving all that shows up. Moving through it. Releasing. Transforming. Rebirthing.

How has your relationship with yourself changed since becoming a mother?

Mothering my son has taught me how to mother myself. Witnessing how much love I’m capable of holding has softened me. I see myself with more compassion, curiosity, and confidence in all that I am—and all it took to get here. 

Jasmine is using the Jade Scalp StimulatorHair Growth Oil, Forrest Silk Scrunchie, and the Forest Bathing Natural Incense.


Where do you feel the most creative?

I feel most creative when I’m in circle with other women—co-creating, moving, and weaving together the threads of our stories. There’s such liberation in that shared space. I also feel deeply creative when my hands are in the dirt, learning from the plants and creating beauty with them. It’s an honor I hold endless gratitude for.

JASMINE'S HINU HOME PLAYLIST
I. Apus – Danit
II. Cariñito – Tropicalman, Nima Shanishka
III. Ojos de Girasol – Darwin
IV. Brillando – Fermina
V. La Cumbia del Tarot – Cuarto Mundo, Adan Jodorowsky
VI. Quédate Luna – Darwin
VII. Disfruto – Carla Morrison

Listen on Spotify.

Follow Jasmine Moon & Georgia Hilmer

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